It’s time to get personal. The next business imperative in digital is to humanize the brand experience and empower every person in the organization to make real connections with their customers.
Join us on December 6 in the heart of Amsterdam for a day of connections - between content and commerce, between machine learning and human creativity, between customers and employees, between data and applications - throughout the entire customer journey.
Digital success lies in these connections, created through personal micro-successes that build into one outstanding experience that accomplishes big goals.
So come connect with a community of developers, digital marketers, solution experts and IT leaders, to discover how your experience can bring your customers success every step of the way.
The lines between man & machine are blurring spectacularly: while humans are digitalising, machines are getting more human. The key question being: how do we strike a perfect digital balance - on a societal, organizational and individual human being level? Join Thimon de Jong as he answers this question by deep diving into our post-truth times, the privacy paradox, algorithm aversion, AI morality and much more.
Set to go into effect in May 2018, the General Data Protection Regulation (GDPR) must be at the top of mind for all organizations doing business with and in the EU. The regulation will change the way organizations manage data about their consumers and the overall customer experience landscape. So, how can you benefit from this new regulation? Yes, you’ve read it right: benefit!
GDPR is a new playing field, with a new set of rules. What that means for you is that you need to plan now and adapt to the changes more quickly than your competition. Customer Experience (CX) will be changing towards trust-based exchanges between customers and brands.
Global GDPR, data security and consumer trust expert Tim Walters provides the GDPR readiness best practices that you can implement across your business in the months ahead.
How NHS Digital is connecting the nation’s data to provide transformative health and care
NHS Digital is the information and technology partner to NHS, England’s national health and social care system. The NHS has solidified their commitment to digitizing England’s health care, dedicating £4.2 billion pounds over the next 5 years to utilize technology to meet rising expectations and escalating demands of a population used to instant access at their fingertips.
NHS Digital is at the forefront of this transformation. They are the connector between the country’s services and data - working to get information flowing safely and securely between health, social care, mental health and community services.
Roger Donald, Head of Digital Service Delivery, will share the challenges, solutions, and successes experienced by NHS Digital as they work to create the architecture, interfaces and shared standards that connect patients, frontline professionals, social workers, researchers, policymakers, and care providers.
For any business facing big data, legacy technologies, the need for personalized content delivery, or siloed systems that seem impossible to connect, come get inspired by the rapid transformation of an entire country ready to put digital at the center of personal care.
How the Dutch Police serve and protect their citizens online and off
With a long history of handling sensitive information for the citizens of the Netherlands, the Dutch National Police Force is a leader in handling data privacy with sense and sensitivity. With their commitment to serving local communities through “Openness, Transparency and Citizen Involvement", the Dutch Police truly put the citizens first. Through the years they’ve continued to evolve their digital tactics, always prioritizing fast, accurate and transparent communication with citizens - when, where, and how they need it.
With his no-bullshit approach and years of experience in the fascinating digital transformation of the Dutch Police, Ron de Milde, Program Director of Communication, has gained a reputation for being Bloomreach Connect's most popular and most requested presenter. Join Ron’s presentation to see how the Dutch Police balances the delivery of tailored services and community preferences around privacy - ensuring that every person, regardless of how much they want to share, can rely on the police for help and safety. Get a peek into future initiatives such as AI driven predictive policing and hear about the creative ways the Dutch Police is utilizing technology now to make the world a little safer.
